So you’re a young BJJ athlete who wants to make a name for himself in the sport? More importantly, you want to make a living off of Jiu-Jitsu – and you’re highly motivated to make this dream come true.
But here’s the thing… Being a successful competitor isn’t going to cut it. Instead, you’ll need to create and work on your brand; as well as focus on things such as establishing your own BJJ academy.
Tom DeBlass shares why this is the case:
So many youngins I hear saying they want to make BJJ their life, but have no plan. I commend you on winning your super fights and advanced divisions, but there is no shortage of world class competitor’s that are broke.
You need a plan, you must be mindful and educated. Understand that you can live an amazing life if you build your brand properly.
He continues to explain why young BJJ athletes need to strive for bigger goals than for just being a great competitor:
Competing is great, and surely helps your brand. However, it doesn’t pay the bills.
Plan to run an Academy with hundreds of students, teach instructionals that sell, be of high demand for seminars. If you can do this, you can bring in $1,000,000 a year.
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